Global pharmaceutical and dermatology expert Claire Vero has created a British skincare brand that is sure to get the beauty industry talking: Aurelia Probiotic Skincare, a luxury probiotic range fused with BioOrganicbotanical ingredients.
With a strong background in pharmaceuticals, Claire worked for one of the world's leading global pharmaceutical and consumer healthcare companies, GlaxoSmithKline (GSK). As a Marketing Director within GSK's Global Dermatology Centre of Excellence she took a leading role in launching evidence-based technology into markets whilst identifying and considering the varying needs of different skin types around the world. Inspired to hand-pick key elements from her journey and develop her dream skincare collection, Aurelia Probiotic Skincare, a scientific, BioOrganic, age preventative line, was born.
Working alongside the very best dermatologists in the world and ensuring they were aware of the most advanced and up-to-date solutions created by leading pharmaceutical giant GSK was just one aspect of Claire's experience in this market. Meeting patients with skin concerns that ranged from eczema and psoriasis to those seeking solutions for dryskin and ageing, Claire could discuss and see first-hand what types of pharmaceutical interventions had helped them on a day-to-day basis. It was clear that reducing inflammation within the skin and balancing the skin's defence system was critical to achieving and maintaining healthy, youthful skin. The solution: probiotics, Aurelia's USP and the key to this high performance, scientifically-proven line which targets the concerns of premature and accelerated skin ageing.Read More
Aurelia's probiotic technology and repair and peptide complexes, developed by a leading biotech, are an industry breakthrough and first-to-market concept for preventing ageing and achieving radiant skin. Both the probiotic technology and repair complex mediate cytokine inflammatory responses, whilst Aurelia's peptide complex increases fibroblast synthesis, supporting the Extracellular Matrix (ECM) and thereby increasing collagen production by 140%, resulting in firm skin and stimulation of hyaluronic acid tenfold which ensures maximum hydration.
The formulations also fuse the finest BioOrganic botanicals, naturally rich in antioxidants, essential fatty acids and vitamins. Aurelia Probiotic Skincare works to deliver deep hydration, soothe dull skin, promote a luminous and dewy glow, repair collagen and elastin and reduce cellular DNA damage. Most importantly,it balances stress-damaged skin and stabilises the skin's defence system which is under constant pressure from our busy lives and daily environmental aggressors.
Aurelia has adopted a strict exclusion policy of synthetic fragrances, parabens, sulphates, PEGs, TEA, DEA,propylene glycol, phthalates, GMOs, mineral oils and silicones. The scientifically-advanced technology has even been naturally derived. Aurelia Probiotic Skincare never tests on animals and is proud to be a 'Cruelty-Free International' - certified company. The leaping bunny mark is placed on our labels and outer boxes, offering piece of mind for all our customers.
By discovering the power of botanicals from around the world, including Claire's research trip to Africa, Aurelia Probiotic Skincare's unique formulas fuse BioOrganic plant and flower botanical ingredients with breakthrough science. These work to complement each other to nurture the skin and offer a luxurious daily skincare routine that enforces the belief that age prevention is a vital elementof daily life and can make a real difference to a woman's wellbeing.