Last Thursday we were delighted to host the first ever Aurelia Probiotic Skincare event at Space NK in Dublin. Our event focused on the three core philosphies behind Aurelia; science, nature and luxury. The event was also a chance to meet our founder and dermatology expert Claire Vero and to ask her crucial questions relating to skincare. Attendees to the event were greeted with a glass of pink champagne and a selection of stunning macarons and choux buns in pretty colours.
Split into three stations, the event took customers on a discovery tour through Aurelia Skincare; from where it all began with Claire in the lab to the final jars, boxes and products we see on the shelves today. The first was the science section which Claire introduced and then invited customers to ask skincare related questions.
Claire talking to a customer about all things science!
Customers loved learning about the science behind the skincare from Claire.
The next step on the journey was to the nature section. Here Hannah Marsh, our Marketing Director, was on hand to talk through Claire's journey to Africa to source the beautiful, rich and abundant botanicals found in Aurelia Skincare. Here customers could watch the African Research film and find out some more about the benefits of the botanicals, and also our 'Free From' promise. The powerful science and nature combined are what makes Aurelia Skincare so special - with powerful probiotics and sumptuous plant, flower and fruit oils - so we created a puzzle that would give an overview of some of the naturally-derived ingredients and botanicals found in Aurelia.
Hannah ready to greet customers at her Nature station!
Customers enjoyed watching our African Research Trip video and had a go at completing our ingredients puzzle!
The third part of the journey through the Aurelia Skincare philosophy was experiencing the luxury of the range. From the textures, feel and essential oil blends to the exquisite, classic packaging and attention to detail, Aurelia Skincare exudes a sense of luxury. Antonia Knox, Training and Brand Manager, was on hand to allow customers to experience the stunning textures and noticable results while talking through the beautiful blends. Along with application techniques, the luxury section was all about how to use the products and experiencing the joy in using Aurelia Skincare every day.
Antonia ready to invite guests to enjoy the textures, essential oils and results!
One of the most popular products is our Cell Repair Night Oil which smells divine and nourishes deeply.
We were so thrilled with the reception we got from everyone that attended the event, and wanted to say a special thank you to the outstanding team at Grafton Street. They went above and beyond to look after us and ensure that the event was a complete success!
Gorgeous little treats from Coco Atelier in Dublin