In January 2013, dermatology expert Claire Vero created a British skincare brand that has now won over 42 awards and counting, has got the beauty industry talking and is fast gaining loyal fans. Aurelia Probiotic Skincare, a luxury probiotic range infused with BioOrganic botanical ingredients and essential oils. The perfect mix of Science, Nature and Luxury.
With a strong background in pharmaceuticals, Claire worked for one of the world's leading global pharmaceutical and consumer healthcare companies, GlaxoSmithKline (GSK). As a Marketing Director within GSK's Global Dermatology Centre of Excellence she took a leading role in launching evidence-based technology into markets whilst identifying and considering the varying needs of different skin types around the world.
Meeting patients with challenging skin concerns that ranged from eczema and psoriasis to those seeking solutions for dry skin and ageing, it was clear that reducing inflammation within the skin and balancing the skin's defence system was critical to achieving and maintaining healthy, youthful skin. The solution: probiotics, Aurelia Probiotic Skincare's USP and the key to this high performance, scientifically-proven line which targets the concerns of premature and accelerated skin ageing.
Harnessing the power of botanicals from around the world, Aurelia Probiotic Skincare's unique formulas fuse BioOrganic plant extracts and flower essences with breakthrough science. These work to complement each other to nurture the skin and offer a luxurious daily skincare routine that delivers results.
Claire has been widely praised for her achievements in pushing the boundaries of natural and scientific skincare; in November 2014 she won a highly prestigious Cosmetic Executive Women (CEW) Award sponsored by Google for her success and was positioned 9th in the Natural Beauty Yearbook’s “25 Who’s Who in Natural Beauty”. Earlier that year, she was named one of Management Today’s “35 Women under 35 in Business” and the brand has won a host of product and brand awards including “Best New Brand” for unprecedented success in the biggest independent consumer voted beauty trial by The Ultimate Natural Beauty Bible and The Anti-Ageing Beauty Bible. Aurelia Probiotic Skincare has since been named as one of Walpole’s luxury Brands of Tomorrow. A prestigious achievement that has awarded Claire with luxury brand mentorship from top industry leaders.