Aurelia Probiotic Skincare Ltd - Organic Skin Care

Our Team

Passionate about skincare? So are we. This is a little more about us....



Claire Vero is a huge believer in scientifically proven skincare that delivers effective results having forged herself as an expert in dermatology whilst working for the world’s leading global pharmaceutical and consumer healthcare company, GlaxoSmithKline. After discovering the power of probiotics she was compelled to follow her dream to create a revolutionary skincare company that offers women access to age prevention above and beyond antioxidants expertly fusing science with the most natural of formulations. Claire has since won over 65 awards for her work in pushing the boundaries of natural skincare. Her inspiration: that every day should start and end with luxurious, exquisite skincare.


Helen Smith - Chief Commercial officer

The start of 2017 sees Helen Smith joining us as Chief Commercial Officer, a highly motivated leader with an affinity for developing well loved brands. She is customer focused in all that she does and brings a wealth of experience in growing multi-channel businesses. Passionate about skincare, Helen is now a true Aurelia convert, her favourite product is without question the Refine & Polish Miracle Balm - a game changer!



As Aurelia's PR Director Anna has been invaluable in shaping Aurelia Probiotic Skincare into a brand that puts women’s beauty needs at its heart. Anna is a skincare expert having worked with many of the world's biggest brands and has a vast wealth of PR experience within the health & beauty industry. Anna has been a tough critic of the blends and textures of all the Aurelia products in order to perfect them and throughout this journey she has developed a love for probiotics.


Danielle Wilder - Retail Director

With years of exprience in fashion and beauty on a global scale, Danielle joins us as Retail Director at a very exciting time. With a focus on growing our retail footprint in the UK and overseas, Danielle is hugely passionate about skincare and is now a dedicated fan of Aurelia Probiotic Skincare with the Cell Revitalise Night Moisturiser her new favourite product.


Anna Mosek - CRM Manager

With an impressive array of experience in the beauty industry behind her, Anna joins our marketing team as CRM Manager, leading campaigns and interracting with customers via social media. Anna is a self-confessed beauty addict and lives with her husband and two adorable cats Esme and Leopold along with her growing collection of make-up and skincare!



Jess leads the design for Aurelia and the creative process for our new ranges. Having sought out the very best treatments in her youth on the advice of her mother, Jess is dedicated to the importance of caring for her skin and loves going for regular facials. Since joining the team Jess has recognised the need to revamp her routine to include serums and facial oils and has become a firm believer and follower of Aurelia Probiotic Skincare, the next generation in age prevention.

Wallace HCL, an award-winning and inspiring advertising agency designed our branding - which we just love and hope you will too.



Antonia joined Aurelia Probiotic Skincare from Space N.K. Apothecary so was already very informed on the latest skincare must haves and is now totally in love with the Aurelia range. Antonia supports our Marketing and PR teams with copy writing and content throughout the website, blog and emails. Antonia also leads our retail and in-house training and features in our online product videos. Outside of work her other passions include an eclectic mix of make-up, poetry, music and cookery.


Abi Ladner - Digital Marketing Manager

Abi has joined at a critical time as we focus on growing our digital channel. As Aurelia's Digital Marketing Manager Abi's previous expertise in paid and organic search, affiliate marketing and knowledge of all things digital is core to implement our future strategy. She has a cocker spaniel called Alice who we are still waiting to meet in the office!


Heather Patel - Retail Account Manager

Heather joins us with over 10 years' experience in the beauty industry in both brand and retail environments and has been fortunate enough to work with some of the biggest names in beauty. She is an avid skincare lover and self-confessed beauty product junkie, with a growing collection to rival even the most ardent of beauty addicts. Heather always starts her day with the Miracle Cleanser followed by the Cell Revitalise Day Moisturiser - all with a large cup of coffee of course!


Amy Dawson - Marchandising & Production Planning Manager

Already a huge fan of Aurelia since starting her career in the beauty industry, Amy particularly loves the Miracle Cleanse and Dry Body Oil. Truly believing in the science behind Aurelia's probiotic skincare, Amy loves to take the time to look after her skin, keeping it healthy and balanced. Outside of her role as Merchandising & Production Planning Manager, Amy enjoys spending time with family, catching up with friends and exploring new places.

Abigail Ratcliff

ABIGAIL RATCLIFF - Customer Services & Administration Assistant

Abi is a passionate dramatist, lover of English literature and fan of all things skincare. She has grown up to always be mindful of what to put on her skin thanks to her inspiring mum which has been especially important during times of frequent performances wearing heavy stage make up. Abi loves running and spending time outdoors, so she puts particular importance on ending the day with the Miracle Cleanser, her favourite product from the range.


Martyn Burchall - Operations Manager

Martyn is a warehousing and logistics professional with over 40 years experience in the industry. He has a passion for environmental issues, winning the Oxfordshire Business Award for Energy and Environment. In the last four years Martyn has been involved in Health & Safety within the Pharmaceutical industry and gained Nebosh creditation, as well as having responsibility for the environment and energy. His hobbies include following his beloved Chelsea FC, reading and pottering around the garden.



Natalie trained as a chartered accountant and has had over 25 years of experience preparing accounts and business administration for various organisations before joining the Aurelia team. She enjoys going to the theatre, eating out, meeting friends and loves to holiday in the sun. As part of her morning routine she particularly likes using Aurelia’s Miracle Cleanser to refresh her for the day ahead.



Dr Sarah Clarke, qualified at University College Hospital, London and is Aurelia Probiotic Skincare's Medical Consultant. Sarah has always been interested in skincare and is an avid purchaser of quality moisturisers. Trying to juggle family and working life led her to become a freelance consultant and she has been advising both pharmaceutical companies and individuals for many years. She has a clear focus on scientific and clinical outcomes. Her interest in skin care began when her children suffered from eczema as babies and toddlers. Aware of the importance of the right kind of ingredients and the fundamental necessity to keep the skin healthy, Sarah is now a huge fan of Aurelia Probiotic Skincare. In her words it makes her 'glow'.

  • SIGN UP TO OUR NEWSLETTERDiscover our latest news, products & skincare secrets!


MADE WITH LOVE in England from seed to skin using the purest, BioOrganic, ethically sourced, cruelty-free ingredients to make your skin glow.

MADE WITHOUT a long list of questionable ingredients, including sulphates, parabens, mineral oils and MI to name only a few.